Skip to main content
Nest Collection Co.
Case Study — 01

Nest Collection Co.

A boutique digital home for a locally-hosted collection of Mississippi Gulf Coast vacation rentals.

Role

Brand site, local-SEO foundation & ongoing stewardship

Year

2024 —

Scope

Site design & build, property catalogue system, availability calendar, local SEO, content strategy

Stack

TanStack Start, custom property data, ICS availability feeds, ongoing maintenance

Outcome

A boutique digital home that gives each property room to breathe, surfaces availability in seconds, and pulls qualified, direct-booking traffic from Mississippi Gulf Coast searches.

What we still steward

Quarterly design refinement, new property onboarding, availability and calendar maintenance, local-SEO monitoring, and continued evolution of the booking flow.

Overview

Nest Collection is a small, locally-hosted portfolio of beachfront condos and cottages in Pass Christian, Mississippi — an alternative to the impersonal hotel and short-term rental marketplaces dominating the Gulf Coast.

The brief: a digital home that feels as considered as the stays themselves, gives each property room to breathe, and earns its keep through book-direct traffic from travelers searching for Pass Christian and the Mississippi Gulf Coast.

We designed and built a custom property catalogue with per-listing imagery, availability calendars driven by ICS feeds, and editorial pages for the surrounding area — things to do, nearby attractions, a local hotel alternative pitch — all wired into a local-SEO foundation.

Ongoing stewardship covers new property onboarding, seasonal content cycles, performance and Core Web Vitals tuning, and continued evolution of the booking and inquiry flow.

Visit live site
Highlights
  • 01Custom property catalogue with availability filtering
  • 02Per-property ICS availability feeds
  • 03Local-SEO landing pages (Pass Christian, things-to-do, hotel alternative)
  • 04JSON-LD LodgingBusiness structured data per listing
  • 05Editorial photography direction
  • 06Direct-booking inquiry flow
  • 07Newsletter and unsubscribe handling
  • 08Ongoing site stewardship & growth
All work